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The Coretalk SMS software features an interactive SMS marketing module which provides your company the ability to set up interactive marketing campaigns with clients via their mobile phones. The promotional effort is unique in that it is instant, interactive and direct. SMS marketing is a great addition to your existing marketing approach. SMS marketing provides the ability to send predefined responses to a number of keywords set up in your Coretalk SMS software. Since your company defines the keywords and the responses therefore you have the ability to engage the customer and build a prospect database.
Let us look at the example of a Real Estate:
The customer may SMS a code (say "Sale9") to a number advertised on a promotion. The customer will then be sent summary details about the property, and invite them to send another SMS to ask a sales person to contact them. Several chains of information may be sent. SMS “sale9” to 0424 228 715 and see an example in action!
The Coretalk SMS software can also be set up to match barcodes or any other identification number that is currently in circulation in the market. So customers can SMS the serial number followed by the answer to a publicized mobile number. This will help your company build up a database of your clients.
Benefits
- Increase sales
- Innovative marketing at a low cost
- Build up potential customers in a database
- You can run a full interactive marketing campaign or competition from your computer, without having to go through a marketing agency.
- The SMS marketing feature is easy to use and set up.
- Potential customers may prefer initially to SMS for data, as opposed to making a call
The Coretalk SMS software’s marketing capabilities include:
- Automated responses.
- Answer validation.
- Barcode importing facility.
- Random and incremental prize draws.
- Unique entry phrases.
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